Who is Best Discount Realty Services Brokerage?
Realtor® with 2% Realty
Table of Contents
A significant shift is underway towards discount realty services in Canada. Among these, 2 Percent Realty has emerged as a standout, redefining the legacy fee model that has failed to be adjusted for 30+ years of home price inflation.
2 Percent Realty, renowned for its 2 percent commission model, includes both listing and selling fees, offering a competitive edge in the Canadian market. This approach not only saves clients significant amounts in commission but also provides full real estate agent services and maximum exposure on platforms like REALTOR.ca. Their philosophy is simple: full service at a fairer price.
This article will delve further into the details of 2 Percent Realty’s business model, customer experiences, and its impact on the Canadian real estate market. Included is also a handy commission calculator for Realtor® fees, highlighting the benefits of partnering with a discount realty brokerage.
Canada's Largest Discount Realty Services Brokerage
2% Realty Canada's Largest Lower Commission + Fastest Growing Brand
2 Percent Realty, has been recognized by PROFIT Magazine as one of Canada’s fastest-growing companies for a remarkable period of 12 years.
Global Presence and Rapid Growth
As Canada’s largest lower commission brokerage, 2 Percent Realty has experienced a 70% revenue growth in the last three years. The brokerages presence spans across Canada, the United States and Australia.
Customer Testimonials and Success Stories
Clients consistently praise 2 Percent Realty for their professionalism, responsiveness, and value. There are hundreds of verified Google reviews. Read some of them here.
2 Percent Realty Empowers Sellers to Negotiate the Best Terms of Sale
Real Estate Commission Fee Calculator
Your Expected Cost. See The Difference
2% Realty Fee: $0
Legacy Fee: $0
CLICK HERE to learn more about how Calgary real estate commissions really work and how you can save thousands
Understanding Low Commission Real Estate Services
Discount Realty Options: Full Service versus "For Sale by Owner"
The 2% Full-service brokerage model stands out for its comprehensive support and expertise. Brokerages like 2 Percent Realty provide an end-to-end service that encompasses everything from market analysis and property listing to negotiation and closing. In contrast, the For Sale By Owner (FSBO) places the onus on the homeowner to manage critical aspects of the selling process. This approach can lead to potential missteps, from inaccurate pricing to ineffective marketing and complex negotiation hurdles, which can be particularly daunting for inexperienced sellers.
How Can the Fees be Lower?
Where does the discount come from? It’s simple, it comes from adjusting the agent commission % to properly account for 30+ years of home price inflation. In other words certain brokerages found it convenient to charge the same % fee on a $150,000 home in the 1980’s as on a $700,000 home in 2025, leading to ballooning agent fees.
The Role of the Realtor®
With an experienced 2 Percent Realty agent you get a win-win. Reduced commission fees for financial benefit, and exceptional service.
Opting for an Realtor® with a solid track record, coupled with a brokerage that offers a clear and substantial value proposition, ensures SUCCESS.
Top 5 Misinformation
Traditional Brokerages Feeling the Heat
The truth is that lower commission or alternative commission Realtors® consistently rank in the top 200 of all Calgary Realtors® by listing sales volume. In some areas they will rank in the top 3. As a result of not being able to compete, some legacy Realtors® engage in spreading misinformation in an attempt to win business. Let’s address the most common misinformation.
“You get what you pay for” – This statement suggests that higher fees equate to better service, a notion that has been disproved across the North American real estate industry. In fact it is common to see MLS® postings through higher fee brokerages that show a very poor level of quality. High real estate fees are exclusively due to a failure to adjust the agent fee calculation to 30+ years of home price inflation.
“Their discount is only on the listing side” – This statement is misleading. 2 Percent Realty has successfully completed thousands of transactions globally at the 2% rate, or negotiate favorable terms with the buyers group.
“Their fees add up quick” – 2 Percent Realty maintains a policy of NO hidden fees in its brokerage agreements, ensuring clarity and straightforwardness in its business transactions.
“Much less exposure” – All 2 Percent Realty listings receive the maximum level of marketing and MLS® exposure. Its agents consistently look for new and innovative ways to better market their listings.
“Other Realtors® won’t show your house” – 95% of 2 Percent Realty Calgary listings are sold through cooperating brokerages, showing an incredible level of cooperation. 2 Percent Realty Calgary consistently sells homes faster than the city average.
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"AFTER INTERVIEWING OTHER AGENTS THEIR FEES WERE OUTRAGEOUS WHY WOULD ANYONE PAY THAT..."
